Lacroix outlines CBC’s digital present and future
The pubcaster’s CEO and president Hubert T. Lacroix (pictured) discussed his company’s digital transition at UBC on Tuesday evening.
New company makes DOOH programmatic
Launched by former Newad employees, Campsite is currently testing its self-serve platform with Cadreon and Zenith.
Flagship U.K. coffee shop lands in Canada with Tug
Costa Express has hired the U.K.-based agency to promote its brand ahead of its launch in Shell gas stations.
CRTC calls skinny basic hearing
The regulator is calling TV providers to a hearing to discuss how basic TV packages have been implemented across the country.
Asper’s FNTSY Sports Network expands to Japan
The fantasy sports channel led by former Canwest head Leonard Asper (pictured) has partnered with FanXT.
CBC greenlights new web series Coming In
The series tells the story of a gay man who wakes up straight the morning of his wedding. (Series creators Graydon Sheppard and Kyle Humphrey pictured.)
Honda buys the top: Media Monitors
The dealer association purchased the most radio advertising for the week of May 16 to 22.
Spotted! An X-Men-worthy photo op
20th Century Fox is taking to the streets of the GTA to get the word out about X-Men: Apocalypse.
ICYMI: CBC wants to keep radio ads, Cordery returns to U.K.
In case you missed it: The CBC has applied to extend radio ads on Radio 2 and ICI Musique, Loraine Cordery lands at Havas Media, and City’s Between gets a second season.
Upfronts 2016: a Canadian buyer’s verdict
PHD Canada’s Melissa Kotsopoulos (pictured) on the evolution of a new data-based currency for ad delivery and a move towards reduced ad loads in the U.S. market.