Home Depot lends a hand during Quebec’s moving day

Home improvement giant Home Depot helped out on July 1, the province of Quebec's official moving day with a three-day promo that sent brand ambassadors scouring the city to distribute moving kits. Seven branded trucks and 14 good Samaritans hit Montreal armed with masking tape, cleaning supplies and other useful items for movers, all while lending a hand. The campaign was put together by media agency Initiative and Montreal-based OOH agency NEWAD.

Home improvement giant Home Depot helped out on July 1, the province of Quebec’s official moving day with a three-day promo that sent brand ambassadors scouring the city to distribute moving kits. Seven branded trucks and 14 good Samaritans hit Montreal armed with masking tape, cleaning supplies and other useful items for movers, all while lending a hand. The campaign was put together by media agency Initiative and Montreal-based OOH agency NEWAD.