Top TV advertisers: Eloda ad analysis

A heightened social awareness? Perhaps. PSAs topped the charts two years in a row in the Top 3 categories with the most new TV ads for the third week of October. This year sees an increase of 6% over 2004's figures of 40%. Check out others topping the chart, and which categories had the most new spots and new advertisers. This info was gathered through Montreal-based ELODA's online TV ad tracking, auditing and viewing services. All data supplied is based on the ELODA recording grid.
http://www.eloda.com

A heightened social awareness? Perhaps. PSAs topped the charts two years in a row in the Top 3 categories with the most new TV ads for the third week of October. This year sees an increase of 6% over 2004′s figures of 40%. Check out others topping the chart, and which categories had the most new spots and new advertisers. This info was gathered through Montreal-based ELODA’s online TV ad tracking, auditing and viewing services. All data supplied is based on the ELODA recording grid.

http://www.eloda.com

Categories with the largest variety of TV commercials on the Canadian English market for the week of October 21-27.

Top three categories with the most new TV advertisers in the Canadian English market for the third week of October, 2005, versus the same time period last year.


Top 5 brands with the largest variety of TV ads on the Canadian English market for the third week of October, 2005, versus the same time period last year.

  2004 2005
1 Procter & Gamble Procter & Gamble
2 General Motors General Motors
3 L’Oreal Consumer Products Toyota
4 Kraft Universal Pictures
5 Standard Radio Warner Bros Pictures