Beyoncé & Mayer concerts + kiddy treats = beaucoup free media for Best Buy store opening

September 7, 2006 by

Best Buy has pulled out all the stops for the September 15th opening of its downtown Toronto flagship store. We’re talking a weekend of free musical performances in Dundas Square by Grammy winners Beyoncé and John Mayer, plus autograph sessions and chances to win VIP passes to the mini-concerts.

Then there’s a ‘Family Fun Day’ offering kids an all-day shot at meeting their favourite themed-characters from The Simpsons, Sid the Sloth, Batman, Bugs Bunny, Taz, Curious George, Dora the Explorer and Spongebob Squarepants. South Park fans will get to have their faces superimposed onto a scene from the show and take away the results in photo form.

www.bestbuy.ca/bayanddundas