NetWorldMedia and Gorilla Nation become allies
A new strategic alliance will bring together about 700 French and English language sites.
Montreal-based NetWorldMedia, a French language online ad rep network, has signed a strategic alliance with LA-based Gorilla Nation that will see them bring together their French and English online ad inventories – with both companies selling all ads for all properties.
GorillaNation.com reps more the 500 independent sites targeting both mass audiences and niche segments. NetWorldMedia’s network racks up more than 450 million page views per month across more than 200 specialized sites and Quebecois search engines, including: La Toile du Québec, TonTuyau.com, LesAffaires.com, QuébecPeche.com, Sympatico/MSN, GuideAuto.com, AutoConseils.ca, OccasionEnOr.com, Copines.ca, MonClasseur.com, and MontrealWeb.com (in addition to Google, Yahoo! And MSN Ad Centre).
NetWorldMedia president and CEO Gino Coutu says Canadian clients have been asking for media space in English language markets.