Extra Awards dole out the gold

September 10, 2007 by Jesse Kohl

Quebec’s Bleublancrouge took Best of Show in the Canadian Newspaper Association’s 2007 Extra Awards for its ‘Without Words’ campaign for The Montreal Gazette. The agency earned a total of seven Extras: Best of Show, one Gold (‘Without Words’), one silver (Lebeau vitres d’auto) and four bronze awards, also for ‘Without Words’ executions.

Rethink also walked away with seven Extras: a gold, a silver and two bronze for ‘Playland’; a silver for ‘Orkin’ and two bronze for Greengate Garden Centres. Other award winners included TBWAVancouver and DDB Vancouver.

The list of Extra Gold award winners included Rethink, for ‘Alarm’ (client Playland) in the Tri-City Daily News; BBDO Canada, for ‘Pyramid’ (FedEx Canada) in the Toronto Star; Lg2, for ‘Differences’ (Sears Optical) in the Sherbrooke Record; Lowe Roche, for ‘Ice Age/Asteroid/Volcano’ (Toronto Zoo) in the Toronto Sun; and Bleublancrouge, for ‘Without Words’ (The Gazette) in The Gazette.

For more info on categories, silver and bronze winners, visit www.prixextraawards.com.