Fashion ties in with MySpace Canada
Interactive and exclusive content from the magazine are integrated into the fashion-friendly community.
Toronto-based St. Joseph Media’s Fashion Magazine partnered with MySpace Canada for an interactive fashion hub, and plans are in the works for a cross-Canada search for 10 fashion bloggers.
The community launched March 24 at myspace.com/fashionca and now includes over 1,300 friends. The hub includes news, exclusive video, interviews and contests. Friends of the page can interact with their favourite designers, learn more about what inspires them, see their collections and even get a behind-the-scenes look at their studios and fashion shows.
Fashion Magazine will feature a daily feed on the fashion page, including trend information straight from the pages of the magazine. Canadian designers and Project Runway Canada contestants are also providing video content.
Upcoming exclusives will be featured for BC Fashion Week and Ottawa Fashion Week.