Sportsnet unveils new iAd opps
Rogers’ Sportsnet.ca has bowed a new web app developed specifically for the iPhone 3G and iPod touch. The site now offers real-time scores, stats, standings and breaking news aimed at young men aged 18 to 29. Ad opps include a prominent banner at the top of its main page.
Advertising at launch consists of online ads, while TV spots developed in-house are part of upcoming plans.

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