Kim Cattrall lends voice to new series

Sponsorship opps are available in the form of virtual product integration for the half-hour animated series.

Sex and the City actress Kim Cattrall plays the host of a successful daytime talk show in a new half-hour animated series debuting next month on TVtropolis. In Producing Parker, which launches Monday, May 4 at 8:30 pm, rookie producer Parker Kovak (played by Kristin Booth) is an overworked and underpaid daytime talk show producer who has to deal with demanding boss Dee (Cattrall), who hosts The Dee Show.

Created by Toronto-based Breakthrough Animation, the 13 episode series targets adults 25 to 54 years old, skewing younger and female. Sponsorship opportunities are available in the form of virtual product integration, which, because the series is animated, can be added post-production (half of the episodes have yet to be created). Sponsored menu frames and tagged promotions are also available. TVtropolis has 6.1 million subscribers.