W Network bakes up more original series
Cupcakes and shopping are in the works for women aged 25 to 54, but they'll have to wait to dig in.
W Network has announced it is producing two new series this fall. Production for Anna & Kristina’s Style Bag (working title) and Cupcake Girls gets underway this summer.
Anna & Kristina’s Style Bag, produced in association with Vancouver’s Worldwide Bag Media, begins production in July. The 26-ep half-hour series will follow shopping experts Anna Wallner and Kristina Mitisic of The Shopping Bags and Anna and Kristina’s Grocery Bag as they get fashion tips from designers and stylists. The show will premiere on W Network in the fall.
Cupcake Girls, produced in association with Vancouver-based Force Four Entertainment, is a docu-soap that follows the lives of two best friends as they run their bakery and try to build a cupcake empire. The 13-ep half-hour series begins production later this month and premieres early next year.
W Network targets the 25-to-54 female demo and averages 10 million viewers per month.