Zoomer radio gets new ad rep

Toronto's new AM 740 now has its national sales rep'd exclusively by Astral Media Radio.

Astral Media Radio Sales has just secured exclusive sales representation for Toronto’s new AM 740 in a move that brings both of Moses Znaimer’s MZ Media radio stations – the other being Classical 96.3 FM – into its fold.

The adult standards-formatted radio station, which targets the 45+ demo, features everything from big bands to ’50s rock n’ roll, folk and country cross-over.