Kardashian reality series opens strong on E! Canada
The stylish duo nab the highest-rated premiere for the new channel.
E! Canada’s Kourtney & Kim Take New York debut was the highest-rated premiere for the Canadian cable channel since parent CTV brought E! Entertainment Television back to Canada last fall.
The premiere drew 147,000 viewers Sunday night at 10 p.m., emerging first overall in the 18-to-49 demo among English-language cable channels nationwide, according to BBM Canada data.
CTV, in a deal with Comcast International Media Group, recently brought the E! Entertainment Television brand to Canada after a year-long absence.
The multi-platform deal saw CTV rebrand its former Star! specialty channel as a new Canadian E! channel, a move that got the specialty into 6.2 million homes from December 2010.
After Kourtney & Kim Take New York, E! will next air another spinoff Kardashian reality series, Khloe & Lamar. CTV acquired the newlywed-style series from Ryan Seacrest Productions and Bunim-Murray Productions.
From Playback Daily