Bell Mobility calls from the top: Media Monitors, Feb. 28 to March 6, 2011
The wireless service provider has made it to the top of the radio rankings in both Toronto and Montreal markets.
Bell Mobility ran more radio than any other brand in Toronto, moving up three spots to land at #1 this week in the Media Monitors ad buy ranking for the week of Feb. 28 to March 6, 2011.
Bell ousts the Government of Canada, which fell to #2, while Sears moves up 19 spots and rests at #3. The week’s biggest movers were OLG Slots and Casinos and Corona, which this week unveiled a new lime campaign.
In Montreal, Bell Mobility also boosted its radio presence moving up 15 spots to #1 for the week. Alarm Force jumped five places to #2, while the Government of Canada shifted two spots to #3.
Most improved for the week is McDonald’s, which debuted on the ranks at #4.