Rogers Wireless ousts Bell Mobility from top spot: Media Monitors, March 7 to March 13, 2011
The Source debuted in the top spot in Montreal's ad buy rankings.
Rogers Wireless ousts competitor Bell Mobility from the #1 spot in this week’s Media Monitors ad buy ranking for the week of March 7 to 13, 2011. The carrier debuted in the top spot, while Bell Mobility dropped to #3, helping Sears shift one spot up to #2.
Other big movers this week were Honda Ontario, which debuted at #5 and The Source, which ranked at #8 after being off the charts last week.
In Montreal, two new brands on the chart had the biggest radio ad buy – The Source debuted at #1 and The Co-Operators insurance and financial services at #2, both running more than 200 spots in the market.
Alarm Force dropped just one spot to #3 and Hyundai also deserves mention as most improved, debuting at #4 for the week.