Pizza Pizza tops in Toronto: Media Monitors, May 23 to 29, 2011
The fast food chain takes over from Chrysler-Jeep-Dodge, while government advertising dominates in Montreal.
Pizza Pizza is the new #1 in Toronto for the week of May 23 to 29, according to Media Monitors. The QSR takes over from Chrysler-Jeep-Dodge who held the top spot for one week.
Staying at #2 for the second week in a row is BlackCreek Music Festival. Though the festival bought slightly fewer spots this week, it remained in the #2 spot, signalling a significant decrease in radio ad buys overall this week.
In Montreal, the Canadian government pursued its radio advertising even more competitively, coming at #1, a slight climb from #2 last week.
Sears, the previous top slot advertiser in Montreal radio ad buys, dropped off the list, while Hyundai came in at #2 for the week, a jump from #4.