Newspaper circ down: ABC
Both the National Post and Globe and Mail posted losses for the last six month period, according to the report.
Canadian newspapers dropped circulation nearly across the board for the six months ending on March 31, 2012, according to the Audit Bureau of Circulations (ABC).
The report measures 36 newspapers, with overall paid circulation for the measured titles down -5.76% for the six months measured. The paper with the largest gain was Montreal’s Le Devoir which jumped 2.73%. The largest drop went to Whitehorse’s Star, which dipped -22.67%.
The National Post and Globe and Mail both dipped for the period, with the Post down -5.23% and the Globe down -4.46%. The Toronto Star and Toronto Sun are not measured by the ABC.
Other newspapers that posted gains for the period include Ottawa’s Le Droit which jumped 1.95%; Granby, Quebec’s La Voix De L’est, which went up 0.11%; Montreal’s La Presse, which posted a gain of 1.97%; and Trois-Rivieres, Quebec’s Le Nouvelliste which jumped 0.24%.