The Source connects at the top: Media Monitors, June 11 to 17, 2012
The electronics store made the largest radio purchase in Toronto, while the Gouvernement du Quebec came in at #1 in Montreal.
During the week of June 11 to 17, The Source made a move from #4 to the top spot in the Toronto Media Monitors report.
Auto brands were making some noise on the radio airwaves that week, with Toyota Dealer Association having entered the list at #2 and Honda Dealer Association doing the same at #3.
Other new entrants include Pizza Pizza at #4 and Pepsi at #6. Also, Rogers Wireless made a noteworthy jump from #32 to #5 on the list.
In Montreal, the Gouvernement du Quebec came in at #1 for the second consecutive week and The Source moved up nine places from #11 to #2. Ford Dealer Association also moved up a few places from #9 to #3 for the week.
Metro supermarket made its debut at #9 and Rogers Wireless made a bigger move than usual, up from #4 to #49.