Copper nabs top specialty spot on premiere night

The series delivered 403,200 Canadian viewers for its Sunday night premiere on Showcase.
Copied from Playback - Copper-fromShawMedia-1

Copper grabbed 403,200 Canadians for its Sunday night premiere on Showcase at 9 p.m., making it the top specialty program of the night (2+), according to numbers from BBM Canada provided by Shaw Media.

The period crime drama is produced in association with Shaw Media and BBC America and was shot in Toronto earlier this year. It follows an Irish-American cop, played by Tom Weston-Jones, who works the notorious Five Points Neighbourhood in 19th-century New York, and his quest to investigate his wife’s disappearance and his daughter’s death.

Leading up to the series premiere, Showcase launched a four-week multi-platform advertising campaign spotlighting both Copper and U.S. import buddy cop series Common Law, which debuted after Copper at 10 p.m. Sunday and took the #3 specialty spot.

Here’s a breakdown of the top evening programs on specialty channels in Canada on Aug. 26, according to BBM Canada PPM overnight data (provided by Shaw Media):

Program

Channel

Date

Weekday

Start time

End time

Ind.2+

COPPER Showcase+

8/26/2012

Sunday

9:00 p.m.

10:00 p.m.

403.2

MYTH BUSTERS Discovery Channel+

8/26/2012

Sunday

10:00 p.m.

11:00 p.m.

285.0

COMMON LAW Showcase+

8/26/2012

Sunday

10:00 p.m.

11:00 p.m.

283.0

HOUSE HUNTERS INT’L HGTV+

8/26/2012

Sunday

8:30 p.m.

 9:00 p.m.

271.5 

           

 

Photo: Ato Essandoh, Kyle Schmid and Tom Weston-Jones / Shaw Media