M2 names new VP, client business partner
M2 has named Robin LeGassicke as VP, client business partner.
LeGassicke heads to the IPG Mediabrands agency from Maxus Canada where she spent the past two years as a group director. Prior to that she was manager of communications strategies at UM Canada, also an IPG agency.
In her new role, LeGassicke will oversee strategy and planning for M2 clients including Wendy’s Canada, Wind Mobile, Sleep Country Canada and Remstar films, according to a release.
LeGassicke will report directly to Leeanne Comish, president, M2.
IPG Mediabrands also recently announced another big move, naming Harvey Carroll as its CEO in Canada.