Biggest Loser doctor signs development deal
Pediatrician Joanna Dolgoff has signed a deal with Canadian Buck Productions to create a reality TV show around her gamified childhood obesity program.
Indie producer Buck Productions has inked a reality TV development deal with an obesity specialist on NBC’s The Biggest Loser.
No broadcaster is as yet attached to the project with pediatrician Joanna Dolgoff, which aims to inspire overweight young people to live healthier lifestyles.
The Biggest Loser, which airs on City in Canada, is also seen in 90 countries worldwide.
The potential Canadian unscripted series is the latest from the Canadian producer of The Project: Guatemala out to do more socially aware TV. Buck Productions also worked on McMorris & McMorris, Red Bull’s branded content show on the snowboarding brothers for MTV.
The series is inspired by Red Light, Green Light, Eat Right, Dr. Dolgoff’s weight-loss program that tackles childhood obesity by encouraging game-play to get families excited about healthy eating.
From Playback Daily