From the stupefying to the stupendous, strategy, Playback and MiC are releasing the names of the 93 entries that made it into the second round of the 2014 AToMiC Awards judging. We’ll be announcing categories each week until the final week before the gala, which takes place May 15 at Toronto’s spacey Airship 37. Check back every Monday to see if you’ve made the cut.
In the third installment, here are the shortlists for Best Brand Integration (in random order):
Best Brand Integration
140 Character Films
McDonald’s Canada
Tribal Worldwide
Budweiser Red Lights
Budweiser Canada
UM Canada
Copyright
Harvey’s Canada
BBDO Toronto
Evil Dead Big Brother Canada Integration
Shaw Media (Global)
UM Canada
Ford Fiesta + MTV: #In24
Bell Media
Get Rich the Rainbow
Skittles
BBDO Toronto
Once More: The Story of VIN 903847
Volkswagen
Red Urban
Samsung GS4 Infinite Possibilities
Samsung Canada
Starcom MediaVest Group
Stanfield’s + Comedy Exposed!
Stanfield’s + Comedy Network
John St.
WestJet Christmas Miracle
WestJet
Mosaic
Breakaway Cam
Telus
Cossette Media
In case you missed them, click here for the shortlists for AToMiC Collaboration and CSR, and here for the AToMiC Idea and AToMiC ROI.
