La Presse announces new national sales director
La Presse has announced France-Éliane Nolet is joining the publication in the role of national sales director this fall, starting in the position on Sept. 6.
Nolet’s primary responsibilities will be around managing the national sales team across all platforms for the media company on La Presse as well as Gesca’s regional dailes. She will also play a role in the transition towards La Presse‘s digital model, promoting the migration of revenue towards La Presse+, according to a release on her joining the team.
She takes over the role from Katrina Besner who left the company earlier this year and is now the VP of sales at digital ad sales network Atedra.
Prior to starting with La Presse, Molet worked with Quebecor Media in the role of director of national sales, convergent solutions before which she held a series of roles at TC Media.