RBC buys the top: Media Monitors


RBC bought the most airtime for the week of July 28 to Aug. 3, according to the latest Media Monitors report, jumping one from last week’s #2 spot.

The top five’s second bank for the week, CIBC, is on the list at #2, jumping from #6 the previous week. Esso moves up from #8 to #3, MarineLand jumps from #7 to #4 and Spence Diamonds moves from #9 to #5 for the week, rounding out the top of the list.

In Montreal, CTV jumped from #7 to the top spot for the week. Second place for the week went to Brault & Martineau, which dropped one to land at the spot. Third place in the city went to Esso, which moved up one from #4. The #4 spot went to CIBC, which jumped from #9 the previous week and the #5 spot went to AlarmForce, which moved up from #25.


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