Mobile targeting: Where’s the line between cool and creepy?

Mobile ads served through public wi-fi and digital OOH are nothing new. But as technology improves and ad options increase, how much can scare consumers off?
mobileShutterstock

Mobile ads served through public wi-fi and digital OOH are nothing new. But as technology improves and ad options increase, how much can scare consumers off?

TO CONTINUE READING SUBSCRIBE NOW

TRY MEDIA IN CANADA FREE FOR 14 DAYS!

RATES: $14.95/month | $149.95/year

Group Rates (5+ users): Contact Customer Care at customercare@mediaincanada.com

Click here to subscribe

Already A Subscriber? SIGN IN