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Alexa, lis-moi les nouvelles

Analytics firm eMarketer has upgraded its forecast for the Canadian smart-speaker market thanks to a key new skill.

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Italian tourism campaign shifts from B2B to B2C

Brand Grow has expanded the Tourism Board’s buy to OOH and digital, while still incorporating print to attract affluent lifestyle travellers.

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ICYMI: BT shakes up format, Novus president empowers women

Plus, the Food Network and Cooking Channel line up a hefty offering for Halloween.

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TC sells off a myriad of trade publications

Former company president Pierre Marcoux has established Contex Media to buy the titles and continue growing their events.

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Tiidal Gaming acquires Space Esports

The acquisition of the LA-based gaming company builds Tiidal’s portfolio and drives expansion into live events with more advertising opportunities.

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Ad blocker usage at nearly 50%: report

Ad-blocking doesn’t discriminate by age, with Boomers most likely to block ads and delete cookies.

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Metrolinx eyes growth as a media property

The transit agency is looking beyond naming rights, mulling everything from co-branding to entertaining pop-ups.

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Spotted! Arterra shows its new wine’s roots

The Audacity of Thomas G. Bright intentionally made its debut in an unconventional place.

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W aims to age down with brand refresh

W has traded in its tea-stained orange look for a more vibrant palette, signifying its shift from outdoor and DIY to dramas.

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Corus inks rep deal with Kidoodle.TV

New partnership creates a more brand-safe environment for advertisers and scales Corus’ ad inventory.

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The Amazing Race Canada finishes on top: Numeris

Plus, the Canadian Country Music Association Awards and the premiere of NFL season shake things up across the country.

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CTV spends big for national fall campaign

The broadcaster invests in targeted markets, promoting more new shows than previous years.

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IPG Mediabrands continues global exec shuffle

Anthony Plant will the business unit responsible for one of UM’s biggest accounts, CPG powerhouse Johnson & Joshnson.

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What’s unique about Canadian sports streaming?

When it comes to online sports, there are riches in niches.

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Snap eyes depth (and differentiation) with 3D feature

Digital experts say the new feature is an innovation driver – and for the first time in years, the battle between niche digital platforms is heating up.