Google Home

With attribution top-of-mind, search dollars increase: study

Plus, according to Warc, voice is expected to play a bigger part in the customer service experience.

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Inside Meridian’s $30 million naming deal

The venue currently known as the Sony Centre will soon have a new name.

rover

Travel, autos and financial services top the charts: Media Monitors

Sunwing took the top spot in Toronto again, while The Auto Show reigned supreme in Montreal.

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Spotted! Who you gonna call?

Retailer 7-11 is turning its locations into a video game setting.

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Kin Canada grows its team, ups its cross-platform ambitions

Head of international Rick Matthews says it’s looking for more opportunities to cross-polinate and deepen relationships.

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TVA Group ups two VPs

Denis Rozon is the new VP, productions, operations and technology and Anick Dubois is now VP, finance.

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Spotted! Taco Bell’s cheesy OOH execution

Taco Bell kicks off 2019 with a splash (of cheese) with a new kind of interactive billboard.

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Food Network brings all-stars together in new series

The airing of Buddy vs. Duff coincides witha national free preview for Food Network.

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Linear and online content mix well: study

According to the Media Technology Monitor, nearly half of Canadians consume a healthy diet of both traditional and digital media.

Day Pass

TSN adds digital ‘day pass’

The announcement was made one month before the start of March Madness.

AMW

ICYMI: Twitter to stream Lets Talk special, Snap loses another

Plus, one Canadian comedian is on the roster of celebrities in the new Big Brother run.

Rahim Kamani

People Moves: MediaCom, Chameleon and more

The GroupM agency has added nine to its three Canadian offices, while Chameleon and Noise have hired new senior team members.

Copied from Playback - ctv-winter-2019-launch

Bell Media talks its super pod strategy

The Launch will serve as a launching ground for single-advertiser commercial breaks ranging from 15 seconds to two minutes.