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Rogers buys the top: Media Monitors

The telco was the only familiar brand in the Toronto top five for the week of August 14 to 20, 2017.

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Marblemedia to relaunch Just Like Mom

The remake of the popular 1980s game show is set to debut in Canada and the U.S. in January 2018.

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CBC Sports picks up Summer Universiade

The 11-day tournament has found its first official Canadian media partner in the CBC.

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The Globe debuts new ad unit with Lexus campaign

The luxury automaker is adding three new lines of cars – and the new multi-platform ad unit – to a second year of promotions with the Globe.

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ACA, IAB echo media warnings over food ad regulation

Industry groups predict an exodus of media dollars if current food advertising proposals remain unchanged.

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Sponsored posts rising in engagement: study

While superstars like Drake draw big love from fans, NewsWhip found that micro-influencers in niche verticals can bring more of a return.

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Feastival’s first Canadian edition announces sponsors

MEC, Creemore Springs, Sobeys and more will join the festival, which is projected to attract 10,000 people daily this weekend.

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ICYMI: Bell Media revamps TSN Vancouver radio schedule

Plus, Postmedia has finalized the sale of Infomart, and Sirius introduces two new Canadian channels.

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People Moves: Groupe V, Abacus and Sportsnet

A director jumps from Quebecor, a former NHL goalie steps behind the mic and more.

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GroupM updates viewability standards for mobile age

With mobile consumption habits now in mind, the WPP agency has declared that a video no longer needs sound – or to be user-initiated – to be counted as viewable.

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Broadcasters see media risks with proposed food ad changes

The Canadian Association of Broadcasters warns that Health Canada’s proposal could take millions away from broadcasters and slow Canadian content creation.

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Skinny basic’s appeal is still slim: report

The MTM’s newest report shows that awareness of the offering is moderate, and it’s not winning back cord-cutters.

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Transparency tops brands’ media priorities

A WFA survey of top-spending brands shows contracts are being amended and internal teams are getting smarter about programmatic spending.

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The Brick joins HGTV’s newest home reno series

Corus is aiming for an aspirational feel with Worst to First,, set in Vancouver’s hot real estate market.

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Douglas Kelly steps up to president at St. Joseph Media

Kelly will continue to run Strategic Content Labs as the media company continues to diversify its revenue streams.