Day Pass

TSN adds digital ‘day pass’

The announcement was made one month before the start of March Madness.

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ICYMI: Twitter to stream Lets Talk special, Snap loses another

Plus, one Canadian comedian is on the roster of celebrities in the new Big Brother run.

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People Moves: MediaCom, Chameleon and more

The GroupM agency has added nine to its three Canadian offices, while Chameleon and Noise have hired new senior team members.

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Bell Media talks its super pod strategy

The Launch will serve as a launching ground for single-advertiser commercial breaks ranging from 15 seconds to two minutes.

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Embrace tech, bring AI into creative and listen up: CMF Trends

The Canadian Media Fund sees opportunities for creators – and content marketers – through the rise of podcasts, voice and AI.

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Three takeaways from CBC’s winter media day

Speakers Jack Myers and Aidan McCullen talked trust, future-proofing and diversity.

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How Stingray’s mass strategy is unfolding

SVP Matthew Péloquin explains how, even without the name recognition of Spotify or Apple Music, the music service sees itself as a new audio heavyweight.

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Inside Blue Ant’s Baby Shows strategy

Media president Jamie Schouela says the company is looking to use the show to cross-promote and complement its current media brands.

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Canadian ad spend growth outpacing global average: Dentsu

Chief commercial officer Hisham Ghostine says while things are looking up for the country’s ad spend, platforms need to stay current.

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Big Bang, New Year’s coverage take the top: Numeris

While The Big Bang took English audiences, the big bang of fireworks for New Year’s Eve harnessed the power of the Francophone market.

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Global adds Ransom to midseason schedule

The Canadian drama will air on Saturdays.

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Verizon emphasizes video, mobile with new hire

The new head of publisher sales in Canada is hot on video, mobile and embracing change in 2019.