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Netflix to bump marketing spend after 8.3M new subs

Netflix’s global ad spend to hit $2 billion as it charts record quarterly subscriber growth.

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Hockey Day in Canada gets an AMA boost

The average audience of the broadcast went up 7% from last year and 21% from 2016.

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Canada’s prolific smartphone market skews to iOS: study

Newzoo says Canada is ahead of the global market in terms of smartphone usage, and a preference for iPhones might indicate more spending power.

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Sunwing stays on top: Media Monitors

Meanwhile, Bell Media’s CTV maintained its streak as the top buyer in Montreal.

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Elle Canada, Elle Quebec launch new retail strategy

Editor Julie Buchigner said the new custom content approach is indicative of modern editorial times.

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Snap courts app marketers with new updates

The social media platform is banking on the rising popularity of app install advertising as it adds more granular measurement and easier app installs.

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Rogers and Vice part ways on Viceland

Months after reports said the partnership was ending, Vice is looking for new partners for its specialty TV content.

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Bell Media brings big HBO properties to CraveTV

Winter is coming to the streaming service as it adds Game of Thrones and other series to its slate.

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Bell takes simsub dispute to Supreme Court

With Super Bowl LII less than three weeks away, Bell has requested a suspension of the CRTC’s simsub decision for the 2018 game and a reversal going forward.

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ICYMI: Changes at HuffPost’s blogs, plus a TimePlay tournament

While HuffPost Canada won’t eliminate the blog program, it will become pickier with the content.

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Groupe V’s digital strategy for RPM

The popular TV show is expanding its footprint to an online magazine and auto listing site with eyes on the English market.

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How TV fared over the holidays: Numeris

The CBC’s New Year’s special edged out City’s — but just barely.

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Spotted! Vancouver’s grease-berg

Jungle Media installed a “not-too-gross” mess to show commuters the results of their bad kitchen habits.