Bree Rody-Mantha

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody-Mantha
neonbrand-_oKSYD2cSIk-unsplash

Does Tumblr have a future for advertisers?

The micro-blogging platform was reportedly sold for under $10 million. But three buyers weigh in on how it could potentially prove its worth to advertisers.

jesus-kiteque-wn-KYaHwcis-unsplash

AcuityAds has a record Q2

The adtech firm saw revenue rise by 116%, and brought in $100 million on a trailing 12-month basis for the first time.

Episode 509

Crave gets exclusive rights to Homeland

Prestige series have become a key part of the streamer’s audience strategy.

48393828_8004085226310009_4818298559822561280_o-623x350

Yellow Pages’ revenue drops by more than 30%

The print and digital advertising company’s asset sales have prompted lower revenue, but its core product is also seeing reductions.

facebookWatch

Pathmatics brings its Facebook data to Canada

The social spending platform breaks down its estimates on what the biggest advertisers in Canada are spending on Facebook.

snapchat social video

Is social media really all about socializing?

A new study by GlobalWebIndex shows that the number of social media accounts individuals have could plateau, and social media is more about brands.

Andrew Large

Andrew MacLeod: ‘It’s about buying time.’

Postmedia has refinanced its debt, extending the repayment window by two years. Its CEO explains how this fits into his long-term vision.

kaitlyn-baker-vZJdYl5JVXY-unsplash

Display to account for half of Canadian digital ad spend: study

Video is driving the growth in display, while the search business is slowing down.

Morin

People Moves: Cossette Media, Viral Nation and more

Plus, digital consultancy Adviso, which manages digital strategy for clients such as Reitmans, has made two promotions.

retro radio

Acquisitions drive media gains for Stingray

The audio company saw organic growth in its SVOD model, but there have been delays in implementing an ad sales model.

william-iven-22449-unsplash-623x350

WPP: Revenue down in North America, globally

The holding co noted that although organic revenue is down, the rate of decrease is slowing.

Maple Leaf Foods

Why Maple Leaf expanded to Pinterest

The food company targeted parents looking for creative meal solutions as it shakes up its brand and media strategy.

image002 (8)

GroupM bolsters the global C-suite

Kyoko Matsushita will replace the global CEO role at Essence left vacant by Christian Juhl.

pan-xiaozhen-wXG5XF73o3w-unsplash

Who should really be worried about Disney+?

Mindshare’s Kyle Hodgins says Disney will likely shake up the market, but not in the way some might think.