Bree Rody-Mantha

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody-Mantha
hockeyShutterstock

Oikos targets men with NHL sponsorship

The three-year partnership will see the DanoneWave brand promoted as a snack to new consumers, including active men.

Wavemaker

People Moves: Wavemaker, Starcom and more

Plus, new hires on the media side at Global News Radio.

GreyCup2017

Grey Cup tops the ratings: Numeris

Plus, The Indian Detective enters the top-five.

Bryan Inc

HGTV doubles down on Bryan Baeumler

The specialty net will bring back the popular home improvement star Baeumler for a new beach-side series.

Will-BCCH-Snowball2017-LandingPage

BC Children’s Hospital tosses out a new digital strategy

A digitally automated donation challenge leads a renewed holiday effort.

alphacolor-13-181701

iHeart on-boards nearly 1,000 new radio stations

Stations across multiple genres and regions now get access to the service’s 1.8 million Canadian users.

ClaraHughesBellLT

Let’s Talk, Canada 150 are 2017 Twitter successes

Bell’s mental health social media push pays off with a nod on Twitter’s most-tweeted ranking.

Airplane

Sunwing flies to the top: Media Monitors

Toronto saw a shake-up in its top radio advertisers last week.

Corby Spirit and Wine Communications-This New Year-s Eve- Don-t

Corby ups the spend on New Year’s transit campaign

The alcohol brnad is expanding its drinking and driving awareness campaign to a multi-platform, multi-week campaign.

henry-be-228194

eOne rebrands its Antica podcast network

With increased visibility, the media company thinks it can benefit from Antica’s strong intellectual properties.

Jane Francisco 1

Jane Francisco: There’s a new kind of EIC in town

The Canadian leading Good Housekeeping says the Canadian magazine industry could learn from its neighbours to the south and explains why she goes on sales calls.

lilly-rum-342740

Digital to top ad spending in 2018: report

GroupM’s forecast shows that while its growth is slowing as the market matures, digital spending will reach $7.2 billion next year.

evgeny-tchebotarev-247145

Trader leverages data to launch ad solution

The AutoTrader.ca parent company is using its data capabilities to target auto shoppers around the web.

2 - Nude Vodka Soda

The Daily Hive’s unconventional new Instagram ads

An Instagram purge inspired by Taylor Swift yielded impressive social engagement for Nude Vodka.

globeAndMailRedesign2

ICYMI: Meet the new Globe and Mail

Plus, the Facebook Journalism Project pairs with Ryerson, and the latest Canadian theatre stats.