Bree Rody-Mantha

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody-Mantha
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John Brown Media enters Canada

The Dentsu Aegis Network content agency has created print and digital publications for major brands worldwide.

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People moves: The Media Kitchen, Noise and more

Plus, the former head of TV content marketing at CBC will oversee global brand strategies for Shaftesbury in a new VP role.

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OMD boasts highest market share, but other agencies growing: report

The latest RECMA projections show that agencies such as Horizon Canada, Spark Foundry, Starcom, Cossette and Havas are gaining quick momentum.

Spike

The Oscars win the week: Numeris

The awards show saw a notable boost from last year’s performance.

Alastair Taylor

Publicis to merge Blue 449 and Spark Foundry

This marks the second major identity shift for Spark, as it seeks to scale itself on a global market.

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Debbie Drutz named president of Novus Canada

The media veteran had previously held one of the top positions with Bell Media’s Astral.

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Former Google manager gets into e-sports

Mike Armstrong will work to raise OverActive’s profile on a global stage as it courts audiences and brands.

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OLG stays on top: Media Monitors

The commission made up more than 80% of the Lotto category’s total buy.

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Verizon Media launches new mobile ad formats

Shoppability, interactivity and side scrolling will all be part of an effort to drive conversions and clicks.

TV

Netflix on the rise, Corus brands strong with viewers: study

SRG’s Digital Life study looks closely at which TV brands are top-of-mind for Canadians.

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‘Solid’ media performance for TC in Q1

Having officially shed its consumer media, expenses in the segment are down.

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Spotted! A video store promotion for a blockbuster film

Captain Marvel is getting a ’90s-inspired scavenger hunt promotion.

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ICYMI: YouTube updates policies

Plus, TSN announces its MLS schedule.

CHERYL CROP

John Frieda extends ET Canada partnership

Cheryl Hickey will now serve as a brand ambassador for the hair care brand.

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Facebook adds events to Stories

It’s the latest move in the social media giant’s attempt to get more out of the Stories format.