Bree Rody-Mantha

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody-Mantha
Cope

George Cope set to retire from Bell

The longtime CEO is retiring in January 2020 and will leave the company in the hands of current COO Mirko Bibic.

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Ideon Media inks deal with Mashable and more

An expanded deal with Ziff Davis will give Ideon the rights to Canadian impressions on properties like PCMag and Speedtest, as well as content on Mashable.

lespac

Trader acquires LesPac

The expansion marks Trader’s first official foray beyond the auto sector.

Amazon

What will the duopoly look like in 2023?

Amazon and other players could slowly, but surely, disrupt the duopoly, according to Juniper Research.

Instagram albums

Instagram allows brands to boost creators’ native posts

A new tool will allow brands to treat paid partnership posts like their own, gleaning their own insights and analytics at the same time.

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The Globe experiments with ambient audio

Rather than take a dive into an expensive podcast strategy, Tourism Newfoundland scratched its audio itch in a smaller-scale way.

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Introducing your 2019 MIAs jury

Which industry pros will put entries through their paces this summer?

TV

Canadians love binge-watching, but do they love their TV service?

The average binge-watcher consumes four hours of TV in one sitting.

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Who is Canada’s mobile-only population?

The population of Canadians eschewing desktop devices is growing rapidly.

BMW WeChat

BMW makes a permanent buy on WeChat

Chasing ubiquity in the Chinese-Canadian market, BMW is establishing what it calls an ‘ever-green’ presence on the app.

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People Moves: Loblaw Media, GasBuddy and more

Plus, content agency Fifth Story hires current AMA Toronto president Matt Chong.

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Cannes 2019: Inside the new body tackling brand safety

GroupM’s John Montgomery on how (and why) the new Global Alliance for Responsible Media came about.

Xumo

Upfronts ’19: Blue Ant partners with Xumo, Diply and more

As linear grows, the multimedia company wants to ensure it’s growing its digital footprint sustainably.