Bree Rody-Mantha

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody-Mantha
TV

Netflix on the rise, Corus brands strong with viewers: study

SRG’s Digital Life study looks closely at which TV brands are top-of-mind for Canadians.

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‘Solid’ media performance for TC in Q1

Having officially shed its consumer media, expenses in the segment are down.

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Spotted! A video store promotion for a blockbuster film

Captain Marvel is getting a ’90s-inspired scavenger hunt promotion.

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ICYMI: YouTube updates policies

Plus, TSN announces its MLS schedule.

CHERYL CROP

John Frieda extends ET Canada partnership

Cheryl Hickey will now serve as a brand ambassador for the hair care brand.

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Facebook adds events to Stories

It’s the latest move in the social media giant’s attempt to get more out of the Stories format.

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NCIS wins the week: Numeris

Regionally, the top pick varied, with Edmonton being all about Oilers content.

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What’s driving increases in digital spending?

Stories, collections, paid search and category spending shifts are causing waves in digital.

Toronto Star

Subscriptions up, but ad rev down at Torstar

The company ended the year with just under 10,000 paid digital subscribers.

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Spotted! Wealthsimple’s old-fashioned newsstand

The financial services brand wanted to get up-close and personal with potential customers.

Spike

Oscars up almost 10%

The CTV audience peaked during Lady Gaga and Bradley Cooper’s duet.

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Dentsu X goes live in Canada, picks its leader

Genevieve Guay will lead the newly rebranded agency.

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Wendy’s returns, six more join as sponsors for Big Brother

Leon’s will take over from The Brick as the grand prize furniture sponsor.

Slots

OLG hits a three-peat: Media Monitors

Despite the lottery commission’s big buy, car brands were the largest category overall in Toronto.

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OMD takes home a global Agency of the Year award

The agency has received high marks both globally and locally for its performance.