Bree Rody

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody
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Does viewability translate to effectiveness?

A new study by Kargo found that just because an ad has all pixels on screen, that doesn’t mean all eyes are on the ad.

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Zoomer makes a change at the C-suite

After four years of overseeing digital development Omri Tintpulver will now play a more active role in business development at the media company.

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Mongeau to leave CBC

The GM and CRO of the pubcaster’s media solutions will depart in early 2020 to pursue outside opportunities.

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Record quarter for ads, users at theScore

The mobile sports media company is diving deep into sports betting, but its ad business continues to grow.

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Twitter impacted by “revenue product issues” in Q3

Revenue rose, but missed targets, largely due to bugs the company is currently in the process of squashing.

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Christine Saunders named president of Starcom

Saunders’ appointment comes following the promotion of Alastair Taylor.

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Canadians love smart devices, but VR still lags: study

Headsets are one of the only items that haven’t increased in penetration – but homes are getting much “smarter.”

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Snap revenue up by 50%

The company expects to break even on an adjusted EBIDTA basis next quarter.

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Inside Tims Heritage Classic sponsorship

The two-day fan festival is giving Tim’s an opportunity to showcase its hockey alignment from the Timbits age to the professional level.

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Rogers Infinite drives Q3 revenue, media down

Sportsnet drove higher revenues, but the sale of most of the publishing division softened media revenue.

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Esso, Safeway and others join NHL for Heritage Classic

Brands are leaning into experiential and tech for this year’s two-day fan event.

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Key Media dives into intelligence

Headed by Raj Kuchibhatla, the new department will help Canadian B2B advertisers gain deeper insights into audiences.

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The Globe brings on EQ3 for design program

Designing Canada is a new ongoing program and will roll out across print, digital and events.

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How many are engaging with web content on Facebook?

Newswhip’s Q3 study shows that “soft” news is still gaining more impressions than politics, and outbound links aren’t getting the lion’s share of impressions.

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What’s the online cannabis content audience like?

MIQ breaks down who’s searching for what, how long they’re dwelling on sites and what this means for marketers.