Bree Rody-Mantha

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody-Mantha
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Cannes 2019: Karine Courtemanche on the judging room experience

The Touché! president wants media agencies to move past the intimidation of Cannes, and says there’s more to a good idea than originality.

LIFE BELOW ZERO: SERIES 6

Upfronts ’19: Blue Ant unveils originals

New series will cover some of Canada’s most risk-taking workers and spooky hotels.

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Breaking down Canada’s drive-to-store ad spend

Nicolas Rieul of S4M says advertisers might be putting too much spend behind “pushy” ads.

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Spotted! McDonald’s a-door-able activation

The QSR used an OOH ad to trigger a $5 off coupon on Snapchat.

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How peak internet penetration affects devices, ecomm and ads

Bond Capital’s Mary Meeker has issued the firm’s annual report, which identifies what’s driving online dollars, and what’s stagnating.

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Vice focuses on business development with senior sales hires

Eyal Zilnik and Aisling Forkan both previously held media sales roles at several high-profile companies.

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Canada’s TV stable: GroupM

Even amidst digital gains, TV will see a stable two years – with digital playback a major driver.

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AcuityAds revenues up by more than 200%

The adtech provider signed significantly more clients, including a global financial corporation, resulting in a huge lift.

Streaming Guide

Sony, Roku pair to power sponsored ‘streaming guide’

The companies are giving home TV and movie viewers a more theatrical experience to promote the newest Spider-Man film.

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GroupM opens Midas Exchange outpost in Canada

Orion Worldwide’s Boris Cho has been tapped to lead the Canadian operations of WPP’s corporate trade arm.

RBC Royal Bank-RBC acquires naming rights to the London Conventi

RBC ups its sponsorship spend in London

The Ontario city’s convention centre, now RBC Place London, saw 126,995 delegate days last year.

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Spotted! Lush takes a firm stand on shark finning

Lush’s Vancouver HQ was like a scene straight out of Jaws – but it was scary for a different reason.

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Dentsu dials back global ad spend forecast, but Canada still strong

The biggest drivers in Canada’s better outlook have been OOH and radio, both of which are growing more than expected.

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Montreal ad network looks to monetize outgoing traffic

Montreal-based LCDA signed an exclusive deal with France’s AdLeave to serve ads to those leaving websites.