Bree Rody-Mantha

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody-Mantha
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Spotted! American Express’s Kensington eatery

The credit card company took a temporary foray into the food business, promoting its new card with a pop-up restaurant.

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A local news startup changes its mind on ad-free

Toronto’s West End Phoenix still won’t put ads in its print edition, but interest from local businesses has led to flexibility online

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Google’s refunds greeted with cautious optimism in fraud fight

A new refund policy and a push for ads.txt have been well-received in Canada, but some questions remain unanswered.

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Amazing Race Canada finishes on top: Numeris

The reality show was the only program to beat the Emmy awards for the highest average audience.

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Twitter to test longer tweets to drive engagement

The social media platform is experimenting with 280-character tweets, which it hopes will get more people tweeting.

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Invictus opening nabs nearly a million viewers

Audiences for the program peaked at 1.3 million, with an average audience just shy of one million.

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Spotted! Grand Marnier’s speakeasy

After being acquired by Gruppo Campari in 2016, the brand has shifted its media spend from social to sponsorship and experiential.

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Uniqlo shifts into digital to mark one year in Canada

The clothing chain’s one-year anniversary in the country was marked with its first spend on sponsored content and influencer marketing.

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Social networking continues to rise: study

The MTM’s newest study found that social networking has not plateaued just yet, and usage is almost even on desktop and mobile.

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ICYMI: Winners for the Bing Agency Awards and OOH Showdown

Plus, Disney announces brand partners for Star Wars promotions and Google Canada announces a news literacy program with the CJF.

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Inside Zoomer’s plans for On The Bay Magazine

The strategy behind founder and publisher Jeffrey Shearer’s magazine merging with ZoomerMedia’s The New Classical 102.9FM.

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Canadian Living unveils redesign

The new design and editorial shift aims to keep older readers happy while reaching more of the millennials that have grown into its core demo.

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Taco Bell targets Gen Z with unconventional influencers

For the first time, Taco Bell is pairing with everyday social media users and not putting media spend behind their social posts — until the big reveal.

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Vice strikes a deal with Bell Media

The U.S. news magazine series Vice News Tonight will broadcast on both Much and HBO Canada.

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Comedy unveils its politically charged line-up

From returning series The President Show and The Beaverton to the new series The Opposition with Jordan Klepper, many of comedy’s programs are lampooning current politics and media.