Bree Rody-Mantha

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody-Mantha
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Fuel Digital makes a play in the women’s lifestyle space

Fuel has signed French publisher Aufeminin to tap its three million monthly Canadian viewers – and to give Canadian advertisers a through-way to France.

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Captivate adds a new programmatic partner

The DOOH specialist has partnered with Hivestack to make its inventory available to more buyers.

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SkipTheDishes dives into biggest OOH buy ever

Marketing director Kendall Bishop says the brand has changed its approach to OOH, going for high-profile over high-frequency.

Graham Crop

Talking Talent: How to foster growth from junior to VP levels

Graham Moysey talks talent, including where IPG Mediabrands is bridging gaps and where some work still needs to be done.

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TheScore creates a custom ad unit for DAZN

The mobile sports media company says it sees a bright future working more closely with DAZN and its AORs, creating more custom media opportunities.

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Bianca Andreescu makes more tennis history

The teenage tennis champion gave TSN a ratings boost that left Canadians wondering what our national sport really is.

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IPG announces global C-Suite shifts

Both the broader holding co. and its media investment unit have seen some big changes.

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Just how big is the ad fraud problem?

The prevalence of bad digital practices may be lower than once thought, especially in Canada.

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RBC extends TIFF content program

The Share Her Journey initiative, which started as a fundraising program, is now a full-fledged video content initiative.

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Spotted! What’s sweet, sleek and unique at TIFF?

From sparkling beverages to sweaty bike rides, this year’s festival activations offer more of a lean-back experience.

Kristin Small

Cossette Media adds VP of analytics

Vision7 Media president Joseph Leon says as data practices become more nuances, new expertise is needed.

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PWHPA signs first sponsors, gets a live stream deal

Budweiser and Unifor are among the first national brands to sign up as Professional Women’s Hockey Players’ Association sponsors.

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Why the Turkey Farmers are taking to the airwaves

In order to get ahead of changing consumer trends, the Turkey Farmers are going for mass reach as part of a five-year strategy.

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SpongeTowels, Del Monte help launch a show from the ground up

Both brands are doing their first major focus on South Asian communities with an unscripted integration.

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Twitter adds an in-person element to engage #FilmTwitter

After previously aligning with TIFF in an online capacity, the social network is going all out with experiential and OOH.