SC Johnson gets a workout
Disinfectant spray finds women at the gym.
Testees gets smaller online
Showcase.ca premieres webisode shorts of popular dude show.
Relaunch looking Sharp
Website highlights video and blogs in a repackaging designed to attract online users. Next up: TV.
DC’s Enjoy the Ride More gets a Push
Canadian action sports site hits the slopes with board brand for event/online partnership.
UpTrend Media steps into Giant Realm
New partnership hyper-targets male alternative media hounds, circa 18 to 34.
Air Miles offers miles for searches
With travel down and scrimping up, a new partnership with Yahoo! Canada provides collectors a non-travel related point accumulation option, and helps Yahoo! rack up more eyeballs.
The Score and The Fight Network team up for The MMA Show
The networks put up new dukes for viewers.