Catherine Phillips

Contact Catherine by sending an email to cphillips@brunico.com

Articles by Catherine Phillips
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Tourism Toronto refreshes stopover campaign

The #TorontoStopover campaign is now in its second year, and is now targeting travelers based on interests and habits.

Astral

Astral partners with Vistar Media in programmatic play

This is the first time Astral has partnered with a U.S.-based programmatic company.

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Vice Canada, Merry Jane roll out weed content program

Sticky will cover everything from trends and business to the culture and politics of weed.

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Postmedia scraps school delivery due to pot ads

A Postmedia spokesperson said the move was in compliance with the Cannabis Act, which protects minors from exposure to pot promotion.

Instagram albums

Instagram courts audiences with ad, IGTV upgrades

The platform now allows IGTV videos to be shared on Stories which could increase traffic to the video feature.

rob norman

Rumours of TV’s death exaggerated, says GroupM

“The State of Video” report from GroupM calls Amazon, Youtube and Google the three “forces” but says linear TV is far from dead.

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Days Inn scores partnership deal with CHL

The deal will see the hotel chain partner with the hockey league at three national events.

The Planetarium Collision

Big Bang stays at #1: Numeris

CTV shows took the top three shows this week, according to Numeris.

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Kantar creates new division, hires VP and director

The move will see Kantar Canada focus more on digital media and analytics.

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RBC, CTV take #1: Media Monitors

Also making the top-five in Toronto were Honda Dealer Association and Sunwing, with Bell High Speed Internet taking the #2 spot in Montreal.

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Toronto Life sets sights on membership program

The program aims to give readers more ways to experience the city, getting face-to-face with restaurants and retailers.

Nestle

Nestle goes programmatic with DOOH campaign

The “A Little Of What You Love” campaign was the first on Campsite’s new Outdoor Exchange.

Stories Home 3 Snapchat Live Stories June 6

Snap stocks drop following financial report

The company’s latest quarterly reported revenue growth alongside a loss in daily active users.

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HP signs on to Toronto e-sports league as sponsor

The Toronto franchise of the Overwatch League launched on Oct. 24 with an event sponsored by HP Omen, Redbull and alcohol brands Diageo and Ace Hill.