Guest

Contact Guest by sending an email to mictips@brunico.com

Articles by Guest
erinDavis

Erin Davis is leaving Toronto’s CHFI

Toronto broadcast host retires from radio after three decades.

ianHewetson

Blog: The true cost of third-party verification (or lack-thereof)

Eyereturn Marketing’s Ian Hewetson says it’s time for advertisers to demand more accuracy, accountability and efficiency from their media sources.

Jonathan  Davids Influicity

Blog: What is the value of a follower?

Influicity CEO Jonathan Davids on what fake followers for Clinton and Trump could mean for your business.

MichaelNeale

Blog: OTT video taking over in Canada?

MediaCom Canada’s CCO Michael Neale says regardless of the outcome of today’s FCC vote in the U.S., OTT video will remain on the outskirts of Canadian media.

ClaudeGalipeau

Blog: Big data now rules the ad world

Yahoo Canada’s Claude Galipeau on the hidden trend (and granular targets) buried in the shift to mobile.

andrewLane

Blog: Lessons from Content Marketing World 2016

Blue Ant Media’s director of branded content solutions Andrew Lane on why it’s time to stop flirting and get serious about content marketing.

jonathanDavids

Blog: Making sense of influencer pricing

Influicity founder and CEO Jonathan Davids breaks down the basics of how exactly you should be calculating your online celebrity costs.

Copied from strategy - ForumPic

Blog: The battle for cross-platform data

PHD’s Rob Young says addressability places the internet in conflict with all legacy media, and so far it’s winning.

CatherineandJacob

Cannes 2016: The power of empathy

DentsuBos’ Canada Young Lions winners on their #Cannes2016 takeaway – the power of the human mind to meaningfully use technology and data.

toucheCannes2016

Cannes 2016: An outsiders first-time view on the festival

Charles-Etienne Morier, VP of digital media at Touche!, on his takeaways from the week.

brookeLeland

Cannes 2016: What is the future of the Lions?

Cossette Media’s Brooke Leland on why the festival should endure in its physical form.

annStewart

Cannes 2016: A first-time judge on her festival experience

Maxus Canada’s president Ann Stewart on the way forward for Canadian Cannes’ submissions.

ArminHuska

Cannes 2016: The elephant on the Croisette

Mindshare’s Armin Huska on how ad blocking is dominating the conversation at Cannes, and how the industry ought to respond to the issue.

RobYoung

Are millennials Lilliputians?

PHD Canada’s Rob Young debunks myths around the imagined community of Lilliputians (aka millennials).

melissaKPHD

Upfronts 2016: a Canadian buyer’s verdict

PHD Canada’s Melissa Kotsopoulos (pictured) on the evolution of a new data-based currency for ad delivery and a move towards reduced ad loads in the U.S. market.