Upfronts 2012: Helena Shelton takes in the CW’s new shows
The PHD EVP goes with the Cult pick on the last day of the New York City TV presentations.
Upfronts 2012: Helena Shelton picks a CBS hit
The PHD EVP details the network’s four new shows from the New York City presentation, and chooses the one she thinks will be a winner.
Upfronts 2012: Helena Shelton on ABC’s new offerings
From aliens who leak green goo, to Nashville singing stars, the PHD EVP gives MiC the good, the bad and the strange from day two at the upfronts.
Blog: Shelton at the upfronts
Helena Shelton, EVP trading and accountability, PHD pans Fox’s new comedies on day one of the upfronts.
Witches, ringers and H8Rs: The CW
Shelton’s last day at the upfronts finds her liking Rachel Bilson’s new show and seeing Snooki get her what-for.
Broke girls and natty gentlemen: CBS
PHD’s Helena Shelton calls out her favourite show of the upfronts (hint: J. J. Abrams) and outlines CBS’s strong new schedule.
Fairy tales and manly fare: ABC
Intrepid MiC blogger Helena Shelton of PHD takes us through day two of the US upfront marathon: ABC.
Singing in NYC: Fox and NBC upfronts
Intrepid MiC blogger Helena Shelton of PHD takes us through the two networks’ presentations – and is there when The Donald says ‘no’ to a presidential run.
NYC Upfronts: The CW dazzles
MiC guest blogger Helena Shelton of PHD takes us into CW’s world of the hot, young and famous as the network debuts its fall lineup.
NYC Upfronts: CBS
MiC guest blogger Helena Shelton of PHD shares the low-down on the CBS upfront presentation: A better economy means five new shows – including a remake of Hawaii Five-O – and some ‘bold schedule moves.’
NYC Upfronts: ABC
MiC guest blogger Helena Shelton of PHD shares her experiences at the 2010 Upfronts in New York: ABC unveils its fall programming strategy, with a focus on comedy, ‘event TV,’ and pumping up its 10 p.m. timeslot.
2010 NYC Upfronts: Day 1
MiC guest blogger Helena Shelton of PHD shares her experiences at the 2010 Upfronts in New York: On Day 1, Fox goes glam while NBC lets its 13 new shows do most of the talking.
Upfronts: Day Four – Fox
When Helena Shelton, MediaCom’s EVP/director of trading, emerged from Fox’s upfront presentation yesterday, she was welcomed by 12 cows from the largest dairy farm in Jersey. Their handlers were giving out Fringe promo cards that read, ‘Genetically humans and cows are separated by only a couple of lines of DNA.’
Upfronts: Day Three – CBS
At the eye network’s Carnegie Hall do in NYC yesterday, Helena Shelton, MediaCom’s EVP/director of trading, found some good and some dismal among the upcoming fare.
Upfronts: Day Two – ABC, CW
In NYC for this week’s upfronts, Helena Shelton, MediaCom’s EVP/director of trading, is reporting back to MiC. Her take on the second day? With only a measly two new shows, it might have behooved ABC to have been a tad more humble. But it was a whole other story at the CW.