Harmeet Singh

Contact Harmeet by sending an email to hsingh@brunico.com

Articles by Harmeet Singh
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Reitmans taps Media Experts VP as CMO

Former Media Experts head of R&D Jonathan Levitt joins the retailer, which has also named a new president for its Reitmans banner.

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The year in ad complaints

Ad Standards Canada reveals what kind of work prompted consumer complaints in 2015.

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Spotted! Microsoft’s frozen moment

Xbox promotes its newest game with an experience that’s paused in time.

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DQ’s Italian sandwich saga

The QSR teams up with a (kind of) real Nonna to launch its latest product.

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RBC’s hunt for Canadian Olympians

The bank’s five-year partnership with the CBC and the COC aims to discover new world-class athletes, while growing awareness of its brand.

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Princess Margaret Cancer Foundation unlocks new demo of donors

The charity has integrated its latest campaign into a videogame, with virtual purchases counting as real-world donations.

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Getting flyers to urban dwellers

A new venture called FlyerGo aims to get samples and print products into Torontonians’ hands.

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Environics acquires select Spectra services from Nielsen

The move boosts the analytics firm’s offering to CPG and grocery retailers.

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Dentsu Aegis acquires Grip

The deal is part of the network’s move to increase its digital capabilities, while Grip looks to expand abroad.

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AToMiC Awards jury revealed

Take a look at who will judge next year’s awards. Plus, check out the new categories for 2016.

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President’s Choice’s fashionable holiday

The brand is promoting its new festive line by integrating with Shaw Media and hosting a pop-up boutique in Toronto.

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Ninja Turtles play with branded content

How Nickelodeon and Walmart are using an episodic online approach to promote the heroes in a half shell.

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Canada Goose’s cinematic journey

How the brand has tapped Canadian film talent for its latest content strategy.

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Spotted! A side order of gender equality

Plan Canada offers up some unique specials ahead of International Day of the Girl.

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Dove finds its Niche

The Unilever brand becomes the first partner in Canada for Twitter’s Niche social content creation business.