Canada up for six Media Lions in Cannes
The Cannes shortlists for Outdoor, Media, Mobile and Press are out, with zero mention of Canadian work in the latter category.
AToMiC winners crowned in Toronto
The awards show recognized powerful Canadian advertising, with the Tourette Syndrome Foundation and Saatchi & Saatchi claiming the Grand Prix.
Spotted! Tim Hortons’ #tbt celebration
Yonge-Dundas Square has been retrofitted with the makings of the QSR’s original Hamilton store for its 50th birthday.
AToMiC shortlist: part seven
And that’s a wrap! Strategy, Playback and MiC release the final nominees in tech and transmedia, just in time for Thursday’s show.
Call for entries: Media Agency of the Year
Does your agency have what it takes? The deadline for the first phase of Strategy‘s award competition is May 19.
AToMiC shortlist: part six
In the second last installment, nominees for the niche targeting and print categories are revealed.
AToMiC shortlist: part five
The fifth list of finalists reveals potential prize-takers in the experiential category.
AToMiC shortlist: part four
In the fourth list of finalists, MiC reveals potential prize-takers for the best digital and broadcast programs.
AToMiC shortlist: part three
The nominees for Best Brand Integration at the upcoming award show.
AToMiC shortlist: part two
Keep ‘em coming. Strategy, Playback and
AToMiC shortlist: part one
MiC, strategy and Playback announce the nominees for the top creative collaborations and CSR campaigns.
Shaw Media’s plans for three new shows
At yesterday’s BCON Expo, the broadcaster announced plans to bring HGTV’s Dream Home to Canada as well as a new series and a digital platform.
Three digital trends: Microsoft
Natasha Hritzuk, global senior insights director, reveals trends that urge brands to educate consumers on deeper data exchange, learn when to interrupt people and how to create anticipatory content.
The app, which is currently working with 50 Canadian companies, tracks and shares 40% of its revenue from advertisers with its users, with clients paying when consumers opt-in rather than for impressions.
OMD Canada takes two at the CMAs
The media co’s work for McDonald’s Canada’s “Our Food. Your Questions” campaign won two awards at the show.