Jeromy Lloyd

Contact Jeromy by sending an email to jlloyd@brunico.com

Articles by Jeromy Lloyd
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Village Media expands Rogers partnership to Ottawa

OttawaMatters.com launches with Rogers overseeing content and ad sales for the hyper-local news site.

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Facebook’s ‘breaking news’ label lands in Canada

U.S. tests show lifts in shares and comments, which the platform is prioritizing for content seeking a place in users’ News Feeds.

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Committee recommends opt-in changes for PIPEDA

Industry groups are poring over 19 proposed changes to online privacy and data collection rules.

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Eco Cab moves past the pedal with new branded vehicles

The Toronto company moves beyond pedicabs with experiential, branded low-speed electric vehicles.

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Trade deadline draws NHL fans to TSN’s channels

A 10-hour broadcast drew 1.8 million viewers overall and found more younger viewers than last year.

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Spotify filing shows ambition for ad products

The company plans to bolster its offering to capitalize on the millions who opt for its free music steaming service.

Golf Canada-Steam Whistle named Official Beer partner of Golf Ca

Steam Whistle hits the links with Golf Canada

As part of a major sponsorship, the beer brand’s ambassadors and signature vintage trucks will be a regular sighting during golf tournaments.

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Federal budget offers little to print media

The CMF gets a bump, but a $50-million pledge to support local journalism is received with indifference by print media.

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A GDPR primer for Canadian publishers and brands

If your web or mobile site tracks European consumers, the EU’s new regulations – and its steep fines – apply to you.

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Mindshare top Canadian agency on Warc ranking

The Warc 100′s media agency list is topped by Starcom Chicago.

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Header bidding continues global growth: study

PubMatic’s year-end review of its traffic shows particular growth among mobile impressions.

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A Calgary chicken joint’s U.K. media play

Top Chef Canada winner Nicole Gomes gets cheeky as KFC struggles overseas.

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Initiative jumps around Yonge-Dundas with CBC

A campaign for Caught bids pedestrians to catch star Allan Hawco as he moves from screen to screen.

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Initiative adds VP of partnerships to leadership team

Emily Douglas takes on the newly created role after eight years with Touché Toronto.

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Google’s machine learning ad tool goes live

Auto Ads scan pages to make decisions on formats, placements and ad volume.