Big Bang Theory dominates ratings: BBM
The comedy nabbed 3.55 million viewers, while CTV Evening News remained the #1 weekly show for Nov. 11 to 17.
Bell Media rolls out CTV GO
The free mobile and desktop app will allow for live and on-demand viewing and offer advertisers a new suite of large display and clickable pre-roll ad formats.
CTV rolls out Played companion series
Interference is the Bell Media-owned channel’s first fully interactive digital spin-off, and will offer advertisers display and pre-roll opportunities, as well as the potential for an exclusive sponsorship spot.
ET Canada launches multi-platform music series
ET Canada at the Orange Lounge bowed Monday with a performance by Hedley and will offer ad and sponsorship opps, including TV spots, pre-roll and brand integration.
Nightlife relaunches with native advertising
The Newad property has also added responsive design to optimize cross-platform performance for advertisers and users.
Pattison rolls out a new ad unit
The OOH company has introduced the Super Train, a full exterior wrap of a TTC subway train, as part of a new campaign from Bahamas Tourism.
Big Bang Theory tops ratings: BBM
The comedy nabbed 3.55 million viewers, while CTV Evening News remained the #1 weekly show for Nov. 4 to10.
PHD takes home gold at Internationalist Awards
The Omnicom agency nabbed the award for work with Scotiabank, while Carat took home silver and bronze prizes and M2M earned a silver award.
Bell Media Mix adds two group managers
Sebastien Joncas (pictured) and Steve Muscat step into the new roles effective immediately, as the ad sales division of the media company looks to grow across Canada.