Nick Krewen
Porsche Canada goes outside with its spring campaign
Out Of HomeThe Canadian division of the high-end sports car maker hopes to end misconceptions with a new outdoor campaign that focuses on four specific models, while the online component includes more vehicles.
Citytv is everywhere: Media Monitors radio rankings March 1 to March 7, 2010
RadioRogers spreads the Citytv word in Toronto while the Government of Québec leads in Montreal.
NABS to host speed mentoring event
NewsNABS ambassadors are seeking a few good media agency mentors as they add professional dev to the social agenda.
Quebec says more cheese, please!
InteractiveNewsOut Of HomePrintTelevisionThe first phase of a Cossette campaign includes magazine advertorial and 15-second teaser spots to underscore the role that cheese plays in Quebecers’ everyday lives.
Gripped pedals new cycling magazine
PrintThe new pub, called Canadian Cycling Magazine, was launched to reach the ‘underserviced’ market of Canadian recreational bike enthusiasts.
PHD takes Internationalist Grand Prix
TelevisionThree Canadian agencies take home a total of seven Internationalist Awards for Innovation in Media.
Goldman Sachs asks appeal court to kill Canwest sale
TelevisionThe Wall Street investment bank, a financial partner of Canwest, asks the Ontario Court of Appeal to reconsider other restructuring proposals.
Colorectal Cancer Association launches cheeky new campaign
InteractiveOut Of HomeTelevisionA full-blown viral, social media, TV, OOH and print campaign urges cancer prevention through screening. There’s also an ingenious Facebook application that turns your Facebook portrait into your backside on Mar. 31.
Teletoon’s ‘Stoked’ surfs the web
InteractiveTelevisionOfficially launched to capitalize on all that free time during spring break, the show’s new microsite features interactive elements to engage fans and, as such, advertisers too.
Dormez-vous takes Montreal: Media Monitors radio rankings, Feb. 22 to 28, 2010
RadioIn Toronto, Pizza Pizza remains the top radio advertiser. In Montreal, sleep is king.
