Upfronts 2012: Robin Legassicke on the CW’s USP
The Maxus Canada group director ends the week at the youth-targeted presentation.
Upfronts 2012: Robin Legassicke on CBS’s number one status
The US network has created a new group to capitalize on digital, but the main focus remains the TV screen, says the Maxus Canada group director.
Upfronts 2012: Robin Legassicke gets multi-platform at ABC
The Maxus Canada group director takes in the day two upfront, and discusses the network’s new multi-screen CPM model.
Blog: Legassicke at the upfronts
Robin Legassicke, group director, Maxus Canada has high hopes for Fox comedies, but predicts an early NBC cancellation.