Val Maloney

Contact Val by sending an email to vmaloney@brunico.com

Articles by Val Maloney
lifeByDesign

Rogers mag content bows in Postmedia papers

A new deal that puts Life by Design in 10 newspapers nationwide.

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Globe and Mail unveils data-driven redesign

Phillip Crawley, publisher and CEO, on dropping from four sections to two and focusing on original content.

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Nespresso goes live from the TIFF red carpet

The beverage company has expanded its involvement with the festival to include Facebook Live streams from marquee films in partnership with ET Canada.

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Torstar names Claude Galipeau CRO

The former Yahoo Canada country manager will lead and manage client revenue.

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MEC and Maxus to become Wavemaker

The former moniker of a specialized content division expands to cover the 8,500-employee media division.

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Spotted! The BC Dairy Association launches an escape room

The association is inviting Vancouverites to escape adulthood with its new activation.

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Telelatino taps Errol Da-Re for CRO role

The industry veteran who has held positions at CBC/Radio-Canada and Shaw Media, will be the first person in the role at the company.

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The CRTC’s TV code comes into effect today

Cable cos must now make things like promotional offers and pricing changes clear to customers.

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Post City Magazines launches Annex edition

The Toronto media company has added an eighth neighbourhood print magazine to its roster.

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Spotted! Warner Bros. Canada creeps out commuters

Poor Georgie floats for It’s new a street level promotion in Toronto.

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Scotiabank dives deeper into hockey with MLSE deal

The bank has signed a 20-year deal as title sponsor of the Toronto Maple Leafs and Raptors’ home.

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Crackle signs with Cue Digital Media

The deal marks the first ad representation deal for Canada in the market.

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Golf Town gets experiential to target next gen

Company VP of marketing and e-commerce, Frederick Lecoq, on how the company engaged younger golf fans around its first sponsored athlete.

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TimePlay poised to expand following funding boost

The company, which largely works with Cineplex, is set to expand into new verticals.

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Snapchat gets more granular with ad placement

The social media company has introduced manual ad controls that help curb brand safety issues as well as allow for creative optimization.