Val Maloney

Contact Val by sending an email to vmaloney@brunico.com

Articles by Val Maloney
rbcRinkDustinJohnson

Spotted! RBC brought a rink to the golfing green

The title sponsor of the Canadian Open brought some Canadiana to the seventh hole.

gerryMacKrellCBS

Canadian Broadcast Sales names new president

The longtime Corus SVP Gerry MacKrell will join the radio sales company in September.

twitterShutterstock

Twitter ad revenue drops in Q2

The social media company saw year-over-year user gains, but plateauing numbers from Q1.

basketballShutterstock

Toronto Raptors sign with Horizons ETFs Management

Customer research moves the company away from golf sponsorships.

Facebook audience

Facebook ad revenue jumps in Q2

The social media company posted higher daily active users and monthly active users year-over-year.

julienBillotYellowPages

Yellow Pages CEO exits, CFO named interim lead

Ken Taylor is taking over the post as the company announces it expects to fall short of its digital revenue goals for 2017.

jakob-owens-303068

Discovery scores with shark swim-off

Sunday night’s Phelps vs. Shark was the highest-rated Shark Week program for the past three years.

samSebastian

Pelmorex rebrands, names new CEO

Former Google Canada managing director Sam Sebastian joins as Pelmorex shifts towards an information networks data solutions business.

TVinternet

The most-liked ad formats are the most ignorable

According to a small survey from the Havas Asks Canada series, people are more likely to enjoy ad formats they can ignore.

yaris4

Toyota’s blink-and-you’ll-miss-it ad

The Association of Quebec Toyota Dealers is playing with YouTube’s the “skip ad” button in its new super-short ad.

bigBrotherCanada

Corus announces return of Big Brother Canada

The show will return to Global during the 2018 broadcast season.

carRadioShutterstock

Local ad sales drop on private radio: StatsCan

Overall operating revenues on private radio also dropped for the third straight year in 2016.

oliverCeballos

Cue Digital Media hires Quebec sales lead

The company has hired Oliver Ceballos as director of sales and added an overall business development lead.

snapPepsi

Snapchat and Pepsi team up for big Canadian campaign

The beverage company is targeting millennials by releasing 20 exclusive Snapchat Lenses on its products.

Toronto Star

The Star’s universal app touches down

VP of advertising Carolyn Sadler on the ad units and potential of the app, which replaced the now defunct Star Touch.