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Valerie McMorran

Contact Valerie by sending an email to vmcmorran@brunico.com

Articles by Valerie McMorran
News

Blog: CTV’s gold-medal presentation

MiC guest blogger Valerie McMorran of Starcom wraps up the Canadian upfronts with her review of the CTV pre-party presentation at the Masonic Temple in Toronto.

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Blog: Canwest upfronts: A gleeful launch

MiC guest blogger Valerie McMorran of Starcom shares her experiences at the Canwest upfronts yesterday at the Scotiabank Theatre in Toronto.

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Blog: Singing, dancing and drama at Rogers’ upfront

MiC guest blogger Valerie McMorran of Starcom shares her experience at Rogers’ fall TV presentation at the Canon Theatre in Toronto on Wednesday.

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Canwest striving for ‘everything entertaining’

One of the chief focuses at yesterday’s upfront was ‘entirely new connections’ for advertisers and viewers, says Starcom MediaVest Group’s SVP investment director Valerie McMorran.

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CTV’s upfront a Canadian celebration

Starcom MediaVest Group’s SVP investment director, Valerie McMorran, tells MiC readers what yesterday’s event was like from the POV of a media strategist.

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CanWest MediaWorks: news, entertainment, heroes

What’s Starcom MediaVest Group’s SVP/investment director’s take on the line-up presented by the third Canadian net to show its cards?

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CTV’s Launch: Dancing with the Pros

Direct from her sensational dance number yesterday (see below), Starcom MediaVest Group’s SVP/investment director shares her professional opinions about CTV’s new season with MiC.