ShaneCameron

Blog: The next big startups

OMD Canada’s chief innovation officer Shane Cameron with his picks for the three companies to watch in 2017.

cathyCollierOMD

Blog: Are we really still using the term digital?

OMD Canada CEO Cathy Collier says the term is meaningless, confusing and needs to go.

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Blog: Three big tech challenges for 2017

V7i’s Joseph Leon argues that the rise of technology has brought about new challenges, including an expertise vacuum and the need to be better partners.

Jed Schneiderman 2009 02

Blog: Tech and media converge at CES

Tapped Mobile president and co-founder Jed Schneiderman with his top trends following a whirlwind 48 hours at the Las Vegas event.

viceMoneyViceBMO

The best branded content partnerships of 2016: blog

Pressboard lists 10 of this year’s most successful content campaigns from Canadian brands and publishers.

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Programmatic to grow up, ad tech to consolidate in 2017: blog

Neil Sweeney, CEO of Freckle, on the trends he sees coming next year.

jonathanDavids

Blog: How brands can supercharge social media growth

Jonathan Davids, founder and CEO of Influicity, on the tips brands should steal from influencers in order to boost their online presence.

Jonathan  Davids Influicity

Blog: Snapchat is changing the media landscape

Jonathan Davids, founder and CEO of Influicity with tips on how to master the social media platform.

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Awake Chocolate parties to mark daylight savings

The caffeinated chocolate company has set up a site filled with original entertainment videos to capture the energetic and nocturnal 18-to-24 crowd.

ianHewetson

Blog: The true cost of third-party verification (or lack-thereof)

Eyereturn Marketing’s Ian Hewetson says it’s time for advertisers to demand more accuracy, accountability and efficiency from their media sources.

Jonathan  Davids Influicity

Blog: What is the value of a follower?

Influicity CEO Jonathan Davids on what fake followers for Clinton and Trump could mean for your business.

MichaelNeale

Blog: OTT video taking over in Canada?

MediaCom Canada’s CCO Michael Neale says regardless of the outcome of today’s FCC vote in the U.S., OTT video will remain on the outskirts of Canadian media.

Chris Williams 2016

Blog: It’s time to turn on the lights

ACA’s VP Digital, Chris Williams, on the questions advertisers must ask themselves about their digital media supply chain.

RobYoung

Blog: Big broadcasters, big data, big job ahead

PHD’s Rob Young examines the data disconnect that’s keeping media people awake at night.

andrewLane

Blog: Lessons from Content Marketing World 2016

Blue Ant Media’s director of branded content solutions Andrew Lane on why it’s time to stop flirting and get serious about content marketing.