Sheetal Jaitly, director of business development and media for Pivotal Labs on the platform, and how it could contribute to the disruption of the current broadcast model in Canada.
Neil Sweeney from Juice Mobile and Naveed Ahmad at Addictive Mobility gives MiC CEO-level insight from the show floor in Barcelona.
Karine Courtemanche, president, Touche!, on missed marketing opportunities in Sochi and how Canada stood out as a brand.
Performance Content Group’s new SVP of client development Paul Cowan on the Canadian brands winning the Sochi content games.
Sheetal Jaitly, director of business development and media for Pivotal Labs, on the impact Google’s OTT device will have on the Canadian market as the app opens up its software development kit.
Matthew Ramella, VP of digital at UM Canada takes MiC to Las Vegas to show how this year’s tech offerings are helping to enable people’s experiences.