Digital

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Cara snaps up new digital partnership

The restaurant company is the inaugural digital partner of Team Snap, an online sports management tool.

Anna Olson

Anna Olson joins Kin Canada

The popular food creator will use digital media to reach a younger audience than her linear presence, as Corus aims to give advertisers multi-platform integration options.

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National Post stops the presses on Monday print edition

The Monday paper will still appear in digital form, but SVP Gerry Nott says the strategic decision is a “logical next step” in the transition to a more digital news landscape.

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Online video penetration flat: study

The number of Canadians watching online video hasn’t changed since 2015, although those who do watch are watching more.

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Metroland Media unveils web rebrand

The site is now optimized for mobile with a focus on story pages as the “new homepage” of local news sites.

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How two Young Lions used digital media to get millennials talking politics

Jessica Burnie and Elizabeth McPhedran harnessed chatbot technology to take a campaign from awareness to action.

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Why D’Italiano is singing a more digital tune

The bread brand has launched a live stream operatic ad, the latest in a series of promotions since becoming more digitally focused last fall.

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Notable Life taps new managing director to develop content offering

Pamela Silverstein will manage day-to-day operations and identify branded content opportunities on social channels.

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Today’s Parent targets time-starved families with new app

Editor Sasha Emmons says the app will help Today’s Parent reach a wider North American audience, which has become a priority for the magazine brand in the borderless digital world.

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The latest numbers on Canadian cord-cutters

Price lead to the biggest gap in satisfaction between pay TV and “alternative” services according to a new study from J.D. Power.

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Douglas Knight to retire from St. Joseph Media

The president is stepping down next month.

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TV and digital gap to narrow: Zenith

Zenith’s newest numbers show that Canadians’ mobile usage is surging – but it’s not enough to make up for drops in other media.

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AAM introduces new programs for CASL compliance

The new legislation would take effect July 1 and would require advertisers to gain more explicit consent.

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Details on Rogers Media’s new digital deals

Alan Dark, SVP of media sales at Rogers Media, tells MiC the kinds of digital partnerships his team is looking for going forward.

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Tablet penetration stabilizes: study

The MTM’s new study shows that as the lines blur between tablets and other devices, the popularity of the mid-sized option may have peaked.