Spotted! Ubisoft hacks an interactive home
The game maker hosted fans at an interactive home tour, then invited online users to tamper with the results.
Brad Furtney joins Juice Mobile as sales VP
The former Twitter agency lead is tasked with growing the company’s presence.
Brunico acquires Marketing and CARD from Rogers
The assets will be integrated into the company’s existing slate of marketing and advertising publications and events.
Kin Canada adds new brand partners and influencers
Based on its two years of success, the MCN, which counts YouTuber AmandaMuse among its members, is using the Canadian model for its international growth strategy.
Bell Media sees growth in Q3
Subscriber revenues were up 14.6%, largely as a result of CraveTV growth and the expansion of TMN.
Quebecor to cut 8% of workforce
The media company is also shuttering two magazines, CHEZ SOI and Tellement bon.
Printing plant sale leads to positive quarter for Torstar
Declining ad revenue was offset by cost reductions and the sale of its printing plant.
Postmedia renews Paul Godfrey’s contract
The media co’s president and CEO will continue in his position until at least 2020, as the company continues to navigate the various blows to the print media industry.
Scotiabank’s successful social media experiment
How the financial co beat its paid social media benchmarks with an employee sharing program during the World Cup of Hockey.
New platform makes social media charitable
Talking with the co-founders of Pixhug, a platform that pairs charities and sponsors together to raise funds.
Why Sunni Boot is backing the launch of a new music channel
The former media exec is on the board for the launch of Vintage TV Canada, which is now available on Shaw.
Nielsen partners with Pathmatics for enhanced digital ad tracking
The measurement company has partnered with Pathmatics to map out the direct routes ads are sold through.
Shaftesbury and Ubisoft partner on digital series
As part of an initiative to promote STEM-centric learning, the company revealed its new linear and digital series at an event held at its new Toronto HQ.
Twitter to cut 9% of global workforce
Despite ad revenue gains the social media company announced the cuts as part of its third quarter financial results.
Linear TV viewing dropped in 2015: CRTC
The regulator’s annual report found TV revenue declined 3.4%.