News

tomGoodwin

Using new platforms in old ways doesn’t equal innovation

Tom Goodwin, head of innovation at Zenith, says the industry needs to start using technology in the same way that people do in order to resonate.

BudSmoke

ICYMI: History buzzes with Bud Dynasty, jobs saved at Vancouver Sun

In case you missed it: A banner year for The Walrus and L’Actualité, a new feature on Facebook messenger and new agreement for the Vancouver Sun.

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More Transcontinental titles up for sale

A total of 93 newspapers have been put up for sale, mostly from Quebec.

Money1

Rogers posts media gains in Q1

The telco also posted a 6% bump in overall profits, thanks in part to $26 million gain in its media business.

nudeHoney

We’re on the hunt for artistic philanthropists

Want to donate the brilliant output of your side project labours and reap Stimulant fame?

barbMcKergow

Corus rebrands client marketing division

One year after acquiring Shaw Media, VP Barb McKergow gives details on the division’s new name.

Rogers Bundle

ICYMI: New Rogers CEO starts next week, Lyne Robitaille to lead magazines at TVA

In case you missed it: Joe Natale is starting at Rogers next Wednesday, Lyne Robitaille is adding supervision of TVA Publications to her role and Arlene Dickinson is returning to Dragons’ Den.

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Reitmans launches media RFP

The retailer last reviewed its media agency partner in 2013.

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ICYMI: Touche stands alone on Warc’s agency list, Facebook takes aim at fake news

In case you missed it: Facebook uses education to take down fake news, Bell Media could take the “Hockey Theme” overseas and more.

aSide

Blue Ant Media and Shed Creative partner to launch new music offering

Called A.Side, the multi-platform media brand will be focused on music-loving female millennials.

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Mitch Dent becomes ad sales lead at Blue Ant Media Solutions

The former Rogers Media VP has moved to the company.

Olympics

ICYMI: The Olympics are returning to Snapchat; Postmedia launches pro-journalism campaign

In Case You Missed It: A new campaign for Postmedia, a new look for Golf Canada, a new way to watch the 2018 Olympics and a new charitable campaign from Corus.

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How BMO found its millennial sweet spot with Vice Media

One of the bank’s top marketers offers a look at how its partnership with Vice Money came to life.

grahamMoysey

Graham Moysey leaving AOL

The head of international has been based out of London since 2014.

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NHL announces long-term plans for Chinese market development

The hockey league is beginning the strategy in the market with two pre-season games this September.