Out Of Home Articles



LG2, Cossette win Carte Blanche

AwardsOut Of Home

An ad encouraging transit goers to run and a sign that changes drink reccos with the temperature took top prizes at this year’s edition of Astral OOH’s competition



Are you buying OOH correctly?

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COMB is introducing new tools to assist buyers in planning outdoor and indoor advertising campaigns.



Pattison Onestop launches Engage

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Merging a little old with the new, the OOH company’s new product promotes interactivity between phones and ad boards.



What’s new in OOH: Pattison and Outfront go big

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Outfront has new boards at Yonge-Englinton in Toronto and Pattison has installed a new digital display along the Windsor border.



Spotted! A smile goes a long way

ExperientialOut Of Home

Air Miles Canada is inviting its customers nationwide to smile for the chance to win travel prizes, or get their faces on digital billboards.



Spotted! Nike’s ‘moving’ OOH campaign

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Nike is inspiring Toronto women to get active as summer approaches with a new OOH campaign in the city.



What’s new in OOH: Astral adds two

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Astral has signed deals with a transport service in Quebec and an airport in Halifax, and Carat is spooking Montreal residents with a Disney Installation.



Spotify creates soundtracks for the city

MobileOut Of Home

The music streaming site’s new Canadian campaign focuses on localized playlists for areas of Calgary, Montreal, Toronto and Vancouver.



Revenues up slightly at Bell Media for Q1

DigitalOut Of HomeRadioTelevision

The BDU’s report also referenced a new policy supporting the journalistic independence of CTV News and its president Wendy Freeman (pictured).



Spotted! Disney’s haunted Montreal bus stop

ExperientialOut Of Homescreening-room

The upcoming vacation season has Disney getting creative with Montreal OOH.