Out Of Home
Bell Media reports higher ad revenue in Q4
Election spots, conventional TV and new Astral OOH contracts drove growth at the company.
Pattison wins Edmonton airport account
The contract for the space at the international travel facility will give advertisers access to eight million travelers annually.
Cieslok invests in back-end support
The OOH company’s president on markets he hopes to tap to give advertisers a juicier national package in 2016.
DQ dips into business with Cineplex
The Toronto-based co’s digital media arm has nabbed the contract for in-store signage in Dairy Queen locations across the U.S. and Canada.
Cieslok builds its digital inventory in Montreal
The OOH company has added to its dominance of digital boards in the city’s fast-growing South Shore area.
Clear Channel paints Edmonton pink
The OOH company has added a little colour to the city’s streets, aiming to make its presence known to commuters and advertisers with its new transit contract.
Impax Media adds former Bell director
The Montreal-based OOH company has hired Eric Menzies as its VP of network development and sales.
COMB explores new OOH measurement
President Rosanne Caron on how the promotion of Adrian Makurat (pictured) to research director will help the organization meet its 2016 goals.
Quebecor Media wins Teo Taxi account
The Montreal-based electric cab company will have advertising available in March on its fleet of vehicles.
Getting flyers to urban dwellers
A new venture called FlyerGo aims to get samples and print products into Torontonians’ hands.